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The TIKTOK campaign landed as a success story on TIKTOK business.
Click to read the case study.
The campaign turned out to be the biggest TikTok campaign of the country amassing 34bn+ views culmunatively, reached 97% of Pakistani TikTok audience, gave 9.9 million user generated content, 170K new TIKTOK followers and 17.9% CTR.
Click to read the case study.
The campaign turned out to be the biggest TikTok campaign of the country amassing 34bn+ views culmunatively, reached 97% of Pakistani TikTok audience, gave 9.9 million user generated content, 170K new TIKTOK followers and 17.9% CTR.
The flashmob was covered by 30+ media outlets and 100+ influencers that got #WeLoveToSmile trending nationwide.